Starting a Child Care Business - Chapter 2 Market Research
A marketing plan is an important part of your child care business program. Marketing allows you to control your business. You decide what services or parts of services you will offer along with which ones will keep your child care full and add to your revenue. Your business needs will change from time to time and your marketing plan will change along with it. Marketing is also tax deductible.
Marketing does not have to be expensive, fancy, or overly time consuming but it must be done with regularity and careful thought. More...
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